Artists may want to use #picoftheday, #bestoftheday, #instadaily, #popular, #instagood, #photooftheday, and #igdaily, among others. Depending on your medium and the theme of the image, individual hashtags may vary, but there are ways to reach out with popular hashtags that get tons of exposure on Instagram. You can post up to 30 hashtags for any image. Place hashtags in a comment to your original post for best results. Use this space to be authentic, and to gain emotional resonance with your audience. Share your successes, mistakes and your dreams. Write about what inspires you, a fascinating technique that you use, or a piece of art as it develops. Use the image caption to tell a story about your art. Here’s where you give insight into your life as an artist. Adding words directly on to an image adds another dimension to your posts, and draws attention. Check out this article that details how artist Leslie Kell used a shot of an empty gallery on Instagram, with a follow up post showing her work on display, to get tons of comments, shares and likes.Įmbellish images with words and your logo – Want your image to carry your name, logo or URL with it? Download the WordSwag app on your smartphone to add words, quotes, a logo and more to dress up your images and brand them. Post shots of yourself working in the studio or en plein air, paintings on the easel, or your most recent show. Do yourself a favor and use images that show your art beautifully – no glare, overexposed or blurry photos (ouch!) What stands out on an Instagram feed? Wonderful photos that catch the eye. Create another account for personal reasons if you like. Want to sell your art? Gain followers? Drive traffic to your website? Sign up subscribers? Decide on a strategy and let it guide your regular activities. If you are serious about using Instagram for business, keep it business-related. Use these tips to get started and build your audience! By Carolyn Edlund Have you joined Instagram? It’s the fastest growing social media platform, and offers plenty of opportunities for artists.
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